Reframe the Problem or
Opportunity
Why Use It
The purpose of problem reframing is to
maximize the likelihood of identifying (and solving) the correct problem. In
general, there is a normal human tendency to apply routine thinking patterns
and try to force-fit problems into preconceived models. To overcome fixed
mindsets ‘Reframe’ the problem or situation. Reframing is the process of seeing
situations in different ways by putting them into another perspective, context
or framework. As Albert Einstein said, “A
problem cannot be solved by thinking within the framework in which the problem
was created.”
How to Use It
Reframe the problem in the following
ways to make certain that you have framed the central problem and are working
on solving the right problem.
Reframe the Problem or Opportunity
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Current Frame:
How is the problem or situation currently stated? |
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Opportunity (positive)
Frame: How can the current problem be
stated as an opportunity or something positive? |
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Negative Frame:
How can the current problem be stated in a negative
way to make it worse? |
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Time Frame: How might the problem be
stated in the future or in the past? |
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Opposite Frame: Reframe
the problem to show the worst thing that could be done to ‘improve’ this
situation? |
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Systems Frame: How can the problem be
stated as part of a larger problem? |
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Hierarchy Frame: Reframe
the problem by stating it more generally and stating it more specifically. |
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Different Frame: How
might other people state or frame the current problem? |
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Exaggeration Frame: Reframe
the problem by exaggerating some part of it. |
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Adapted from a variety of
sources including: Rick Crandall, Break-out Creativity (
Corte Madera CA., Select Press)