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Nth Degree Software

Becoming a Great Observer

Why Use It

If you want to become an expert at monitoring change … you need to become an expert at observing change.

How to Use It

Observation is not done by a phone interview, or a survey, or even a focus group. It’s done by walking in people’s shoes. It’s done by observing actual behavior versus what people say they do. Here is a process to consider.

Steps	Description
1	Who do you want to observe?
2	Why do you want to observe them?
3	What do you want to observe?
4	Make a predicted observation of what you will find.
5	How will you observe?
6	What things should you be looking for?
7	Perform observation and collect data
8	Compare observations with your Predicted observations
9	Draw conclusions

Note: Consider reading a book on Bird Watching to get observation skills started.