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Why
Use It
It
is better to anticipate change and plan for it rather than simply waiting and
reacting to change. In the long run, the companies and organizations that thrive the most are the ones that best analyze trends and
prepare for changing needs.
How
to Use It
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Step
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Description
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1
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Identify
the areas of change that will most likely impact your organization.
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2
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Research
specific local, regional, national, and global trends in each of these
areas. Determine what impact you
expect these trends to have on your organization.
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3
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Categorize
each according to:
·
When it will occur (number of months/years)
·
Probability of occurrence (100% = certain it will
happen, 0% = certain it will not happen)
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Trend
Observation & Analysis
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1.
Trend
Areas
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2.
What is the
trend?
What is the
likely impact (change) on the organization?
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3.
When will it
occur
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4.
Probability
of
Occurrence
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Technology
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[Trend(s)]
Internet, communications, equipment, . . .
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[Impact(s)]
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Economic
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Energy,
environment, global markets, trade barriers, . . .
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Financial
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Cash
flow, profitability, taxes, recession, inflation, . . .
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Political
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Regulatory,
ethics, legislation, religion, . . .
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Societal
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Security,
health, education, safety, . . .
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Labor
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Skills,
Workforce, Cost of labor, mobility, . . .
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Material
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Supplier
sources, New types of raw material, Costs, . . .
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Other
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